In the beginning, food trucks were a novel way to enjoy a fast lunch on the street. But today’s food trucks are an organized group, and when several food trucks park together at a convenient location, the result is an unofficial food court and social gathering. But organized food truck festivals are a fun thing […]
Category: Press
Should A Food Truck Be A Scene Stealer In Your Next Movie Or TV Show?
We’ve all seen food trucks on city street corners, at music festivals and catered events. We’ve even seen them at fancy weddings and charity galas. And now food trucks are becoming movie and TV stars by showing up in contemporary entertainment as part of a scene or as a key prop in the story. Since […]
How Los Angeles Became The Nation’s No. 1 Food Truck City
Modern-day food trucks rambled into Los Angeles in the late 2000s, feeding fabulous foods to people on the street and giving young chefs a new way to demonstrate their creativity and individuality. The trucks immediately attracted large numbers of hungry fans that loved seeing the transformation of the stereotypical “roach coach” into a quality mobile […]
Luxury Hotels Jump On The Food Truck Band Wagon
They have professional kitchens and a huge staff of foodservice employees, but they still love having food trucks on the premises. We’re talking about top-rated hotels that are offering food truck cuisine to their guests. The Marriott Orlando Grande Lakes, the Ritz-Carlton Orlando Grande Lakes and the Fairmont at Newport Beach have each hired gourmet […]
Food Truck Promos Are Wrap Stars
Most people think of food trucks as rolling restaurants that serve food to people on the street. But that’s only one thing they can do. Food trucks are being used as promotional tools to showcase new products and services for major brands. Companies that have used food trucks to promote their products include everyone from […]
Gourmet Food Trucks: The Delicious Answer To Your Catering Dilemma
You are planning an employee or tenant appreciation event, a family or class reunion, a festival or concert or an intimate wedding. Someone needs to cook the food, serve it to the guests and clean up everything afterwards. If that’s not going to be you, you need to hire a gourmet food truck. Today’s food […]
Food Truck Wedding Receptions: Fun, Fantastic And Economical
Today’s modern food trucks are ideal caters for a wedding reception. Because they are kitchens on wheels, food trucks can prepare foods at the reception location and serve it up on the spot. By hiring more than one truck, newlyweds can have several food stations at their reception, offering guests a diverse selection of foods […]
Food Trucks Serve The Most Important Meal of the Day
Everyone knows that breakfast is the most important meal of the day. Adults need good nutrition in the a.m. to keep them alert through the morning, and kids need it to support their growing bodies and developing brains. Regularly skipping breakfast to save time or calories (or get a few extra minutes of sleep) will […]
Frysmith Food Truck: The Focus Is On Fries
For husband-and-wife team Erik Cho and Brook Howell, it’s all about the fries. Cho and Howell own Frysmith, an LA food truck that uses fried potatoes as the platform for each dish. Instead of ketchup, the team tops the fries with combos ranging from organic tomatoes, mixed beans and soy chorizo to fiery spices, onions […]
Burger Trucks Bring An American Classic To The Streets
The hamburger was introduced at the 1904 St. Louis World’s Fair. It was an immediate sensation and for decades has been an American classic. Despite today’s concern over obesity and enthusiasm for the go-green trend, the U.S. Fast Food Market Outlook for 2010 reported that U.S. burger consumption has been on the rise for several […]